Culture matters
Culture Matters, so be an Ambassador and Spread the Word!
The cultural and creative industries are:
- 4,5% of the world’s GDP and forecast to grow 10% per year
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growing faster than manufacturing and the service industries - 
the leading sector for growth and employment in the EU - currently providing 8.3 million jobs and €558 billion revenue in EU
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The generator of €11 million an hour in 2014 in the UK - third biggest employer in EU
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providing 2.5 times more jobs than car makers - employing more young people than any other sector
 - enhancing start-ups, entrepreneurship and innovation
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generating investment and tourism 
Culture and art:
- contribute significantly and uniquely to the well-being of society and individuals
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improve community cohesion - increase social engagement
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contribute to happiness - 
improve health - build trust and dialogue
 - define values
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transfer knowledge across generations - make diverse and tolerant societies
 
Creative Industries Economic Estimates: Statistical Release – Department for Culture, Media and Sport of the UK, January 2015
The economic contribution of the creative industries to EU GDP and employment – Tera Consultant, September 2014
Building a Creative Nation: Evidence Review – Creative & Cultural Skills, 2014
Creating growth. Measuring cultural and creative markets in the EU – GECAS, December 2014
Tourism and the Creative Economy, OECD Studies on Tourism – OECD Publishing, 2014
Facts & Figures – the economic contribution of the creative and cultural sectors
The value of the creative industries & culture – Private Investment in Culture 2007/08
FACTS
- INFLUENCE OF CULTURE ON REGIONAL DEVELOPMENT, URBAN DEVELOPMENT: Contribution to improvement of infrastructure
 - INFLUENCE OF CULTURE ON REGIONAL DEVELOPMENT, URBAN DEVELOPMENT: Cultural heritage as a city forming factor, development of infrastructure for maintenance of cultural objects, capitalization mechanisms
 - FACTSHEET ON ROLE OF CULTURE AND CREATIVE INDUSTRIES
 - INFLUENCE OF CULTURE ON ECONOMIC DEVELOPMENT: Contribution of culture to tourism (as a part of creative industries)
 - INFLUENCE OF CULTURE ON ECONOMIC DEVELOPMENT: Creation of the legal conditions for development of cultural industries and creative economy
 - INFLUENCE OF CULTURE ON ECONOMIC DEVELOPMENT: Emergence of cultural industries and creative economy “clusters”
 - INFLUENCE OF CULTURE ON URBAN DEVELOPMENT: Influence of culture on development of urban space and urban practices
 - INFLUENCE OF CULTURE ON REGIONAL DEVELOPMENT: Participatory model, change of approaches to decision-making
 - INFLUENCE OF CULTURE ON REGIONAL DEVELOPMENT, URBAN DEVELOPMENT: Creative\cultural industries as a factor in urban development
 - INFLUENCE OF CULTURE ON SOCIAL DEVELOPMENT: Education and internal mobility: joint social projects education + culture, opportunities for young people: work in other regions, training, retention of young people in cities, art residencies
 - INFLUENCE OF CULTURE ON SOCIAL DEVELOPMENT: Values and conflicts: specific examples of changes in behavior models, confidence building, reforming of institutions, ways of cooperation and mutual understanding
 - INFLUENCE OF CULTURE ON SOCIAL DEVELOPMENT THROUGH PUBLIC AND PRIVATE PARTNERSHIP
 - INFLUENCE OF CULTURE ON URBAN DEVELOPMENT AND ECONOMY
 - INFLUENCE OF CULTURE ON REGIONAL DEVELOPMENT, URBAN DEVELOPMENT. SUSTAINABLE URBAN DEVELOPMENT WITH CULTURE BEING ONE OF THE MAIN FOCUSES.
 
